“I consider Diane a critical extension of my team. When I partner with her on a content initiative, I get significant value that extends beyond written copy. She goes the extra mile and collaborates in a creative manner that improves the quality of the final output. Her industry knowledge and trustworthy expertise in treasury management are a rare find.”
Alyssa Rock, Payments Content Lead
Long known for checks, Deluxe has reinvented itself as a tech-savvy financial services company with a suite of innovative tools for banks and businesses. Along the way, ThinkSpring Marketing stepped in to help step up their new story.
Working with the payments team, ThinkSpring Marketing developed compelling content to promote high-powered new services like treasury onboarding, remote deposit capture and integrated receivables. Often working on tight timelines and with limited direction, ThinkSpring Marketing synthesized research, presented strategic concepts and interviewed subject-matter experts to create eBooks, infographics, thought-leadership articles, customer case studies and lead generation emails.